Report

2021 Gartner® Market Guide for Digital Commerce Search

Gartner finds that best-of breed ecommerce search vendors offer a competitive advantage over native product discovery offered in digital commerce platforms. Gain a better understanding of the ecommerce search engine market and compare vendors, including Coveo, with complimentary access to this Gartner Market Guide.
Gartner Market Guide

Why choose a best-of-breed product discovery solution?

While out-of-the-box search tools provide basic search functionality, it’s now possible to use advanced ecommerce search capabilities, from product recommendations to search experience A/B testing, without rebuilding your entire digital commerce platform.

Best-of-breed solution vendors tend to innovate more rapidly. And now with the ability to get search as a service, companies no longer need to own software or replatform to benefit from feature-rich and relevant discovery.

In the Market Guide for Digital Commerce Search, Gartner explains, “Product discovery is a critical part of a digital commerce funnel, and can be seen as a low-hanging fruit when considering value-for-money innovation with a potentially high impact on conversion. This is especially true when commerce search is combined with personalization, a capability that all vendors in this research feature in some form.

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Gartner, Market Guide for Digital Commerce Search, 10 August 2021, Mike Lowndes, Aditya Vasudevan.

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