Becoming Relevant:

An intro to the Coveo Relevance Maturity Model

Duration: 36 min

Presented by:

Louis Têtu

Chairman and CEO

Louis Têtu is Chairman and Chief Executive Officer of Coveo. Mr. Têtu joined as investor and Chairman in 2008, and as Chief Executive Officer in 2012. Prior to Coveo, Mr. Têtu co-founded Taleo Corporation, a NASDAQ listed provider of cloud software for talent and human capital management which was acquired by Oracle. Mr. Têtu held the position of Chief Executive Officer and Chairman of the Board of Directors from Taleo Corporation’s inception in 1999 through 2005, and was Taleo Corporation’s Executive Chairman from 2005 to 2007. Prior to Taleo, Mr. Têtu was President of Baan SCS, the supply-chain management solutions division of Baan, a global enterprise software company. This followed Baan’s acquisition of Berclain Group Inc., which Mr. Têtu co-founded in 1989 and where he served as President until 1996. Mr. Têtu obtained an engineering degree from Laval University in 1985 and in 1997 was honored by Laval University for his outstanding social contributions and business achievements. He also received the 2006 Ernst & Young Entrepreneur of The Year award in the Technology and Communication category.

Mr. Têtu serves on the board and human resources and compensation committees of Alimentation Couche-Tard Inc. (CircleK), and on the board of iA Financial Corporation Inc. and Industrial Alliance Insurance and Financial Services Inc. Mr. Têtu is also involved in private equity within the technology industry, and Chairman of the Board of PetalMD, a developer of social platforms for the medical sector.

Relevance is the currency of the digital age. Your customers, partners and employees expect personalized, contextual and pertinent information when interacting with your brand. Increasing your level of relevancy will help them make better, more informed, purchasing and processing decisions.

But how do you know how relevant you are? The Coveo Relevance Maturity Model™ is your tool to identify what level of relevance maturity you are at today, where you could be, and what you need to do to get there.

Watch this webinar replay to learn:

  • The need for a relevance maturity model
  • The level of relevance you’re currently at and what that means for your business
  • Actionable steps to increase your level of maturity and positively impact your bottom line