Winning at Customer Acquisition in the Digital Shopping Age

Acquisition. Conversions. Stickiness. These are the top concerns all retailers have to compete with giants - but what are the winners focusing on?

In this webinar, Brian Kilcourse, RSR Research's Principal joins Diane Burley, Coveo's Head of content, to discuss his findings from a new RSR report where we uncover the optimal strategies being used by retail over-performers.

Watch the webinar for an insider's view on what the best retailers are doing to close the experience gap. You'll learn why:

  • Winners are leaning in on artificial intelligence
  • Relevance is the pillar of a differentiated brand experience
  • Determining shoppers' intent must be done as early as possible
  • How every page is a home page - and must be optimized
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