Crocus leverages personalization technology in order to offer its customers a frictionless and relevant user journey

At a glance

  • 2000 Founded
  • 4000+ plant varieties online

Personalization of the customer journey is critical to Crocus ecommerce strategy

The ecommerce team has been using a combination of both quantitative and qualitative data to provide a seamless journey to ensure that each and every person finds the products they want and love. Through the use of this data they’ve powered social proof, visitor pulse, abandonment recovery, bespoke experiences and more. Crocus is consistently driving customer lifetime value and loyalty

Uncover some of the ways your business can use personalization technology to offer customers a frictionless and relevant user journey

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