Case Study

5 min read

CeX Creates Value with
Personalization Platform

  • 1992 Founded
  • 10 Domains
  • 500+ Stores worldwide

Take a look inside

  • How CeX uses a “Which consoles do you own?” Visitor Pulse survey to understand and segment visitors based on the response. (Page 6)

  • How CeX engages shoppers at more stages in the buying journey through AI-based personalization on the homepage, product pages, and shopping cart page. (Page 7)

  • How CeX embraces gaming trends through their “top games” lists and uses them to inform and motivate buyers. (Page 8)

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