Hello, everyone. Thanks for joining our webinar today. My name is Mike Raley. I'm a senior vice president of marketing at Coveo, and I'm excited to, have this talk with you today on how, your Sitecore Power DX can get even better with AI search and generative answering for Coveo. I'm most excited to introduce you to my colleague Vincent Bernard, r and d director. Vincent, welcome. Hey. Thanks, Mike. I'm super excited to be here today and show you kind of the next generation of what is Kavio for website. Most of you have already been exposed to Kavio for Sitecore and for, our technology in the past year. So it's time now to see the future and see, the new and everything we have new under the hood. So, what do we have at the agenda today, Mike? Well, before we get to the agenda, I'll, do a quick disclaimer. Remind everyone that, Coveo is a publicly traded company. This slide is is meant to let you know that we will be making forward looking statements during this conversation today and to consult not only publicly available and currently available, software product from Coveo when making your decisions. But if you're looking for invest, information on Coveo, to seek out our most recent earnings, statement at, on our earning investor relations website. So with that out of the way, today, we're gonna cover, a bit of why it's time. We think it's time to rethink the role of search on on your website, how you can get more with Koveo. This session is dedicated to, current Koveo customers, though there may be some who are not yet customers. We want you to get as much as you can. And then we're gonna do Vincent will do a demo, and discussion. I wanna make sure that this is interactive. So Vince and I, we we're talking with each other. We invite you to use the q and a, panel or chat to ask us questions. Super open to, you know, making sure you get the most out of this. Vincent, what would you add? Yep. So with with that, we'll, we'll get going. So the starting point is it it almost should go without saying, but experience is today's competitive frontline. Gartner famously stated that nearly ninety percent of companies are competing primarily on the basis of the customer experience that they deliver. So each interaction matters quite a lot. I think we know that in marketing. We definitely know and understand that. And, you know, no one experience is necessarily gonna fully tarnish a a brand's reputation, but it's incumbent upon us to when we have we're building digital experiences to make sure that experiences are trusted, repeatable, consistent, as much as humanly possible. And with the advent of, you know, a lot of the advancements in AI technology, I know there's a lot of interest in what websites can and should be doing, which is why we are excited to see Sitecore's brand new, I don't know if you've seen it yet, website's twenty twenty five report. The CMO of PsycCorp published it recently, based upon a survey of hundreds of business decision makers, mostly in North America, I think, and then Australia, as well. And her takeaways from the reporter here, websites are now in today's digital first world strategic platforms for driving revenue, operational efficiency, and omnichannel engagement. That's her position on what the the role of a site, is. Rather than just a digital destination, a place where the content is stored, maybe a lead gen form, it really is a big strategic piece of the site. Eighty one percent of those marketers said their primary goal on that website is to drive revenue. Probably not a surprise, but it's a strategic and these are this is a a panel of enterprises. Fifty four percent of the marketers that were in the survey said that personalization is extremely important, but the majority were not, rating high their current abilities to deliver that personalized experience. Again, to drive revenue, you wanna be as personal and consistent as humanly possible. And budget is a constraint, and marketing win isn't budget not a constraint? I don't know, from my own experience. But thirty one percent are investing less than five percent of their overall marketing budget on web experience. So this is a you know, websites are expected to be a big piece of your revenue mix, but, really, the current investment structure doesn't doesn't necessarily make sense. And as Coveo customers, you're investing in Coveo to help do this. And part of what Vince and I will talk about is how you can use Coveo, your existing investments, to make more of them to to support your own objective. We did a survey too. This survey is a little older. It's from last year, but we found in that survey of about four thousand participants, these are end users of business websites, that most visitors are encountering problems when they're coming to your your sites. Mixed bag of, of issues, not mobile friendly shows up, irrelevant recommendations, disorganized navigation, that's a that's a tough one. Lack of findability and poor site performance. So, you know, probably not a huge surprise to you all that that these are coming up, but there's a real opportunity for you as leaders to make sure that your site is not falling into this category. So you're differentiating. You're you're creating amazing experiences for the visitors on your site. As a marketer, my I'm a marketer by trade. I know that we spend lots of money, you know, on things like content marketing, investing in SEO. There's a ton of investments there. Advertising, marketing campaigns and programs, and more. But all those investments don't pay off if when people make it to your site, they can't find what they need. So the invest the value of those investments really drop to zero at least for that that visitor. So the there's a real opportunity that we have to make sure that those digital experiences are as rich and, you know, strong as humanly possible. Thinking about content, making sure people find what they need, we know. You know, I work in a business of about eight hundred people, and this is true for us. So imagine if you're you're working in a large organization, it must be more than that, but there's knowledge everywhere, relevant knowledge that you've invested in that could be potentially useful in driving revenue or supporting, a customer, you know, is is potentially everywhere. And and far for too long, I think, we've we've we as leaders of organizations have allowed this disjointed experience to be there. It's possible to go to your main dot com site, run a search, and not find some information that's, you know, potentially on your documentation site or, you know, other relevant information. And this, you know, the the demand for content is growing for sure. This content's, you know, exploding essentially, which you know and feel, but people are gonna need answers. And they're going to, ChatGPT, Gemini, Perplexity, etcetera, and others to get those answers. You want them to be coming to you, and have your site be that answer engine. So we think there's an opportunity now for our customers to reframe our thinking. Coveo was initially for search results, you know, ideally the best and, you know, the best for your needs, which is why you selected us. And I I want us to start thinking about how our sites could become answer engines, answer engines that are for our own brand to get great ROI and make sure that people have, what they need. One of our long standing, customers, United Airlines, uses Sitecore. We work with, you know, a couple of partners to, put this experience together. But United took advantage of Coveo's relevance generative answering offering, when it came out in twenty twenty three. So this is a, you know, large regulated company. They have a mainstream audience. People are coming all over the world, asking questions of the site. And Coveo had been powering search for some time. And now with generative answering, Coveo is going a step further. I'm gonna show you some slides here. Vincent will talk a a little bit about the use case expansion later. But you can ask now united dot com, can I fly with my pet? And Coveo is the answer powered by AI, and it answers a question. Yes. You can fly with your pet on United and United Express flight as long as your destination allows pets. Okay. Interesting. Which which destinations will have pets? Well, you get this generated answer based on the search results and then a rich answer, which gets into much more detail about where can I fly with my pet? Again, my question didn't tell where I was planning to fly. Turns out I'm going on vacation in Jamaica. Perfect. I can take my pet on the plane, and I have that answer. But perhaps that information wasn't enough. We also have detailed, search based UI. People also asked, you know, how old do my pets have to be to fly? I mean, can you believe that it's a question? Can I bring my service animal and pet on the flight? And then additional information about, you know, rich results that could help me other understanding other requirements for international travel documentation, etcetera. So I'm suggesting that we should think about AI search in generative experiences like what Coveo can provide as a way to handle the last mile in your content supply chain. You've taken all the you've made all these investments in content, etcetera. Let's make it available to people and answer their questions truly how they phrase them. So there's a great opportunity for us all to think about that, but what is what could that look like? At Coveo, we talk about the concept of AI relevance. It's bringing the content into context for the person who needs it based upon their needs. And the new bar really builds on what customers and, you know, we all know already. It's essentially interacting with the digital experience through what we're calling an intent box. The search box is is getting an upgrade. It's queries, questions, could be AI suggestions that are prepopulated, etcetera, that generates that answer for you like we saw with the pet question on United's website, but then additional relevant answers to help me, like, drill down and truly know. Before I asked that question in United, I didn't know if I could fly. Now I know and aware, and I know a little bit more about how other ways that United can serve me in, you know, truly understanding the travel experience. I didn't have to talk to anybody. It was very simple. It was highly tailored to me. Vince, is there anything you'd add to this? I think it's a very good representation to, to to the future of the search experience or at least content discovery experience. I think you're right. On my daily basis, I usually I don't go on Google anymore. I use these these application, such as ChatGPT to get the information. But then if you want to make sure to engage your customers and and provide that similar experience that people are looking for. You need to move forward with those technologies and and providing generative experiences online, publicly fronted is challenging. It's it's, it's frightening. I mean, and that's the reason why those giants like like United Airlines or Dell, are are using Coveo because we have all these safeguards. And the fact that you already have your content in Coveo, and Coveo has that that that amazing capability to get the content quickly and index it, I think those are all very good reasons of why, I think we're well positioned for the future, and I think you guys are too. So It's it's it's really an excellent and very exciting time. And, you know, those of you who've invested in Coveo, like like Vince said, have like, I've actually been been investing in this direction, all along. So there are four kind of ways thinking about Coveo's the last last mile in that content supply chain, making sure people have, what they need that you you might wanna think about, or I'd encourage you to think about as you're you're planning for twenty twenty five and beyond. So ways to get more to Coveo. Content findability. Making sure all the content that someone might need is discoverable and findable on your site through AI search, faceting, etcetera. You know, Vince talked about it really as content discovery. So how can AI recommendations based upon the content of, you know, content or or the context of the people on your site. You know? How can you make better recommendation to them so they could find what they didn't even know they were looking for? Generative experiences are easy to show united with the question there. Vince will show some more. But if how you can how can you how can you help your customers find what they need and answer questions that may be spanning multiple pieces of content. Don't force them to read all three PDFs to understand a simple answer to a question they may have. And it gets them coming back to your site again as that trusted answer engine for your brand or your experience that you're trying to deliver. And finally, another one, which I I really encourage everyone to think through is connected journeys. So not only a global site search, but how are you integrating that throughout the same type of search experience throughout all the digital experience and platforms you have? If you have a a customer support portal, you have certainly your brand site, maybe there's a blog, maybe there's technical sites, etcetera. The more unified the experiences across all of these, the better, frankly, experience you're gonna give to your customers. This is the business that Coveo is in. We're positioning Coveo as the AI relevance company, the company that brings superior relevance to every single one of the points of experience. And you may be using Coveo for your website, you know, just making sure that, you know, good content is findable with classic site search, which, you know, definitely makes sense. But Coveo also supports, you know, workplaces, so intranets or other employee portals, HR, chatbots, etcetera, are powered by Coveo. In service, everything from support portals, like we talked about, chatbots, AI agents. We launched today, for instance, for agent force, one of our first age agentic AI, capabilities that we're supporting. And then, of course, commerce, which we all understand from working with large brands that have great AI recommendations, people like you also bought, you may also be interested in type functionality for b two b and b two c. Again, Coveo toes the line between what what the person needs from you and then what you need out of that transaction because as we know, over eighty percent of marketers are looking at their website to drive revenue. The business of Coveo, in case you it's been some time or you need a refresher, very quickly, Coveo is based in Montreal. We have large offices in Quebec City, London, and then people throughout the world. I'm in New York City myself. We are, you know, as I mentioned, publicly traded. We're focused on the enterprise, which means we're really focused on the needs of those organizations that have a high degree of content complexity, audience diversity, like, challenging content or potentially, needs for really precision relevance where the the right answer matters and makes the difference. We've been working at this for quite some time. We have not only an alliance with Sitecore, but with many, many other large enterprise application providers and and a global network of SIs, including many of the ones that, you know, you you're likely working with now. And fifteen plus year kind of head start at AI and Gen AI. So you could see here a history of our our advances, including now in twenty twenty four. We launched, you know, relevance augmented passage retrieval API, which build on the the capabilities that we've been investing in over time. So you can bring this amazing content into, frankly, any context, trusted, and secure. Coveo, as as you you may know, is fully HIPAA compliant, and, we're we're offering five nines uptime. So we understand the needs of the the large enterprise. And bear as mentioning in case you did not know, Coveo has been named consistently a leader in the space, knowledge and product search alike by IDC, Gartner, Forrester, Infotech, and some others that are not here. So when ranked against the other types of companies that do something similar to Coveo, we're standing out up at the top in these leaders' quadrants because of our amazing relevance platform, which Vince is gonna talk with us a little bit more about and show us some of the capabilities that you have access to as a customer now as part of what we call your subscription to innovation. When you, Coveo is a SaaS or subscription based service, so you as a customer may have deployed certainly one way, but that doesn't mean it's where it stops. It's frankly where it starts. So you have the opportunity to take advantage of these new innovations, some of which are relatively easy to implement, some of which would take a little bit more, but we're gonna talk about how we can help you with that. So, Vince, I'm gonna, you know, pass it to you and invite you to talk a little bit about the relevance platform itself. Thanks, Mike. So, basically, what we're exposing here is the wide spectrum of, everything accessible within Coveo. So most of the Coveo for Psycore folks and one thing, I was looking at the, at the participant list, and I remember a few of you guys from my Psycore time. So a little shout out to Xavier and and and Catherine. So, basically, most of you are using website commerce. Maybe you're not you don't use this Qcommerce as it's more recent, but still you got a commerce use case. But then what's important here is to see all the different portal slash UI or experiences you can build using Coveo. With the same cloud organization, same SaaS platform, you can deploy it many different times and reuse the content across all these different experiences. So at the top, you can see all these, points, these touch points that your user will interact with. And at the bottom, you will see where we can grab the content, and we can obviously do some some API stuff just to push content directly if it's not supported with the native connector. On the next slide, that's kind of the deep dive, of this one. But if you wanna know what's under the hood, if you're already a customer, you know it. But then we have the connectivity side, meaning that we have everything to grab the content, content that can be authenticated, meaning that Mike, for instance, will see vice president stuff when looking at the Internet, while I'll see some some engineering stuff. And and the even the generative answer will change depending on the results we get. So we get really a personalized generated answer based on the connectivity directly. We added these years, so document chunking and embedding, those are buzzwords, but basically having a dense vector representation of the text, of these documents and have them separated into passages. And then those are all, feeded with our connectors that we're still growing as a list. The hybrid index in the middle, so we got, our classic lexical index. When we mean enriched, we mean that we have all the resources and and kind of classical technologies. But on top of it with the vectors that we're talking about, we're now doing these cosines approach to get, like, what we call semantic search or something more like a semantic it's a representation. If you're looking for a word that is not exactly it, we'll still find it, which is a brand new capability as well that came up with, RGA. In the middle, the big chunk, so business rules and search. I'll go there, in the administration console. You'll see that for commerce, we got a whole new UI dedicated to business rules. We're doing the same for the hub that we call knowledge now. So we added Symantec. We added behavioral AI, which is really like I'd say the platform is now very easy and appealing to use. And then on the right side, the different experiences. So we're talking about the new streaming generative approach, Symantec search, AI REX, and unified personalization. But then I think I need to show you, all of that in action if you really wanna see it. Let me just make sure that I got everything here. So I have a an agenda. I have a list of things I wanna share with you, not necessarily any specific order. So if you want to see something, you can ask it directly in the questions. I'm also open to, to freestyle it. But here we go. So the first one that I wanna share with is a Sitecore customer, and it's United Airlines. So Mike talked to you about, like, the dot com, where people go and ask questions. My flight is delayed or I need to get better tickets whatsoever. So it's it's kind of a self serve website question thing. Here, they decided to expand it to something a little bit more fancy and little less service. So this is pure website play where they're trying to engage better with their clientele, leveraging their content they already have. So in this case, hemisphere, they have that box calling ask me anything. They have some search inspiration. Those are query suggests. So they just have, I I'd say, represented them differently. So if you click on it, it's just gonna start poking Coveo, and then you're gonna get that generated answer with the rich text formatting, with the citations that is represented here like a little carousel. So it's very interesting to see that, on their dot com, again, they are using Coveo since they they have the engine, they have the content, so they start using it more and more. So this is an early use case. It's gonna expand as we do. But it's a very, very interesting one and see that that that United is moving forward adding more GenAI component on their website. It's very fun. I'll use Cavill as an example for, the rest because I think Cavill is first off, I can show you the back end. I can show you how it's built, but also we are doing a quite a good job at reusing Cavill in Cavill. So this is Coveo Connect. This is our Salesforce community. And then first thing I want to show you here is the nature of query suggest and how it changed with, RG. So side effect, it wasn't expected, but then the more you let people, the more you give good answers to long queries, the more people will start using it. And then it started to do a feedback loop, And we realized that the query suggestion got better because users got better because they got better questions. So it's very interesting to see. If you click on one of them, you'll get redirected. So this is a Quantic interface. It's our latest and greatest. But then you can see here the generated approach, we have on top of the documentation. This is a good example of the content that we grab from all around the place. So you can see your product documentation. This is from docs dot com. The courses, which is from our learning management system, we get some glossary entries. We get the dot com, pages. We get, like, a really diverse, I'd say, example of results sets. And then some of them are picked to be used for that generation part. So it's it's a really good example here of the, of the newest capability. We also have, like, these, man. This is more classic, but facets, obviously, unified content, which is interesting. So from all these different sources, we're unifying these metadata so we can have facets that are shared across multiple sources of content. So this is connect dot kavio com. I'll show you the other one, which is docs dot kavio dot com. This is our test ground. This one is a little bit even further in terms of feature because we're using it all the time just to test all sorts of things. So you can see that even here, it's it's more than before. Let's use how to implement Cavio Gen AI. Most of the questions are regarding Gen AI these days. So you see here right off the bat, we're doing a response. It's a little bit more snappy because we're not in Salesforce. We're stand alone here. It's just an HTML page. And then you can see we added these, questions follow-up, which is the latest feature for RGA. It's actually, intended to guide the user into a conversational aspect with your content, meaning that you're asking for, hey. What's this this webinar about? And then it's just gonna try to guide you toward having more questions related to this. So very interesting part here. Try it out. If you have questions regarding Coveo for Sitecore or any other products, go on docs dot coveo dot com and try it out. It's available right now. Then Coveo is also using Coveo on the website search. Mike, sorry. I searched for you. I found it funny, but then you see that the first part here is actually the webinar we're doing today, so good relevance overall. This experience here is a Sitecore experience. However, we're not using Coveo Hive or GSUI. We're instead using Coveo like direct atomic and headless libraries. I'll show you a little bit what it means, but, basically, we have these new UI frameworks that that looks better, that are more, modern. The the SEO likes them better. They are lighter, and then you can develop way faster. And you don't need necessarily to be in Sitecore to do so. Those are stand alone, front end components. We even have builders that I can share with you later. So, yep, this one doesn't have RGA yet, but it's a very good looking, experience. So I just wanted to share it as well. Two other things I wanna share. So, this is our internal use case. So this one is a little bit different. It's an Internet. It's still using the same cloud organization. So you you can imagine that internally, engineers still are looking for webinars, for documentation, for cases, for everything that is fronted publicly, but then we have a little bit more. So if you start looking for, I always start by how because this is the my favorite query suggestions. But if you start looking at them, you'll see that these are have a different nature. How do I refer someone? How to book a meeting room? This one's interesting. So, I always forget how. So and then you'll see it's it's really generating content based on this time on Confluence, Google Drive, SharePoint, all these different sources that you'll find internally in a system, of an enterprise, of an enterprise, kind of implementation. And we're still using the same content, so we're we're we're adding more here. Interestingly, if you have, access to restricted documents, they still gonna be they can be used for generation, but then only people that are entitled to see that content will see it. So we've seen, Cavill community, Cavill docs, Cavill the dot com site, the intranet. There is also one last one that I really like, and this is inside the administration console. So that's the Barca end of Coveo search. If you go here, you can see all the different sources where we pulled content from. Name it. We got Amazon s three, YouTube, Psycore, some rest, some site maps. There are content coming from all around the place, confluence. But then if you have a question regarding these sources, you can pop here this little guy, which is called IPX, and it is Coveo inside Coveo once again. Funny thing, if you open it up, it's already prescoped to, the content of the page. So I'm on the source panel. So you see that all these recommendations are already talking about sources. But then how to index site core content, for instance, and if you start searching for that, you're gonna have that generation, experience that is still available over here. So very, very cool. So that's how Coveo is using Coveo inside Coveo. I know it's very meta, but I wanted to show you the, I'd say an implementation where the same platform is really used across a multiple touch points. Now, at the agenda, more a back end Barca to, to make sure that you see everything that's new. So regarding sources and connectivity, used to work with Coveo, you'll know it, but then all the cloud connectors are very easy, I'd say. One or two clicks preconfigured type of things. So you can you can index really quickly your Salesforce, SAP, YouTube, or any property using site map or rest APIs or directly to web connector. So those are all very easy to configure. We also have what we call crawling modules. So if you're a large enterprise and you have content behind your firewall and you don't want us to to to to kind of breach that firewall, you can have servers internally that will send the data to Kavio, through crawling modules. So very, useful for large enterprises, use cases. So the content is, for us in and these connectors are an easy way for us to grab the content. What do you do with the content? Obviously, you expose it through search experiences, but I wanna show you how to build machine learnings more specifically, RG. So even, Mike, you're you're talking about relevance generate generative answering. You could build one if you want, as it's it's extremely easy. You click on the model. It's gonna guide you in a little, in a little, widget like this, and then you click. You just select the content you wanna see. So I wanna use the blog. Right off the bat, you'll see, okay. We have nine seventy candidates with that source. You can use, in this case, could be one YouTube, and then I'll do the discuss one. And the more content you add, the more information you have regarding what's gonna happen, and you can apply filters. And that's pretty much it. Once you build a model, we're gonna be responsible for chunking, encoding the data, and then returning it through the generative approach. So it's it's a very, very easy approach compared to build it on your own. When, CHAT g p t became, like, common knowledge or or common expectation, a lot of people decided to build it themselves, but then they realize that that all these little pieces that looks easy at scale, enterprise scale is very hard, like, to take all your content, to keep it fresh, to chunk it, to make sure it works with your permissions, to make sure that you're sending it over there. So it's, I I I think what we have here is a very, very easy to deploy, experience. Little reminder on the analytics. So, again, here, docs dot cavio dot com, this is the experience I'm looking at for this report. You're gonna have with Cavio experiences all the analytics needed. We can also forward that to Google Analytics or Adobe Analytics or Sitecore Analytics depending on if you're working elsewhere already. But this is all the information we're gathering on the websites, all the top queries, manual queries. You can see your content gap, which is obviously something very important. You'll notice that query without results are very low. One of the reason is semantic search. So semantic search really kind of padded that that content. It's, we still have content gaps, but, I mean, semantic search did the trick to really help us. You can see that most of the thing that we're still finding in content gaps are are are are badly applied filters or are really, like, random characters. I want to show you, lastly, the, search UI builder. So since most of you were used to building UI in Psycore, now what we have here is quite different. This is the easy UI builder. So if you wanna have an interface that works fine, you're gonna have the full machine learning, you're gonna have relevance, you're have something up and running very, very quickly. You can adapt the styling after. This is your best friend, actually. Let's go here and look at, for instance, you wanna add a facet. Let's go with author. You'll find all the different fields you have in your organization, then you can just add a facet. You're gonna see it appear over here with a few friends like Simone Angevin. If you remember the Psycore days or Alex Moreau or those were all Sitecore folks. So these, that that facet, you can just drag it drag it up like this, and then it's gonna be at the top. You can pull that whole experience directly on your web page after. So you have the full editing mode here in Coveo Cloud, and you can just host the web page, at the at the end on, on your website. So I know I was, excited. I shared with you a bunch of different capabilities, but that was the goal. That was the goal to it's just to to to make you aware of everything that changed all the new stuff. And also the fact, and you probably realized it, that that we uncoupled quite a bit the solution. So we still are compliant with Sycorp, Sycorp Cloud, Adobe, or even, like, things like Shopify or or or or Drupal name it, actually. We're more compliant than before because we decided to take a step back and make most of these agnostic and really, best of breed technology. So now depending on what platform you use, you can always rely on Coveo to be simple to be implemented and not necessarily, a deep integration that that that has all these intricacies of specific platform. Now we're generic, we're agnostic, and and we scale better than before. So let me just share back the slide deck here. Share. So why Sycor customers choose Coveo? And and, honestly, the largest Sycor customers are using Coveo, like, without any exception, and the same with Adobe. So we have a capacity to manage external content. Yes. Your content is in Psycore, but there is content elsewhere as well. We'll find it and we'll index it. We work for cloud deployments, but also in premises. So we're compatible with both Psycore architectures, structured and unstructured data. What it means is that we can also get, like, free text search on very large PDFs. We can chunk that, make it compliant with generative answering, which is not pretty in common, I'd say, for these, solutions. And then the security level, at the dock the the dock's level security, which is a clear differentiator. Machine learning, we have all these cool models. I've showed you, RGA, but, obviously, the other ones are still there. So automatic relevance tuning, DNE, query suggestions, the recommendations, they're all, there and there. They they've evolved quite a lot since we released them. Usage analytics, we shared that. Tuning and personalization, I didn't have the time full to show you that, but no matter which segmentation engine you use, could be Barca, could be Psycore x DB, could be the new Psycore personalized engine, no matter which one it is, we have generic ways to leverage these, outputs and make Coveo better. No matter if it's manual rules based on these segments or, machine learning driven, if you have if you know that Mike is an executive and Vincent is an engineer, for instance, we can personalize their visit. You just need to send that piece of data with their queries, and it's, good enough for us. And then rich and flexible search UI. I've shared with you the YeezyBuilder. There's obviously headless, which is a a just the state management, TypeScript library. So if you have a rich front end and you wanna keep control over look and feel and style, we can we can just really be the back end of that without any problem. Lastly, what we really wanna be clear with that message is that if you need help making most, for your Coupeville, just call us. Call your CSM. We'll make sure to respond and find the right resources. No matter if it's like converting your Hive, UI or using Coveo on another website, if you want to add more machine learning models, or if you want to extend Coveo across more use cases, call us. We'll be more than happy to help, and guide you toward the resolution for that. Mike, anything to add on that front? Yeah. I would just say that you've you've made an investment already in a solution that can help you meet the needs of websites both today and likely tomorrow. You heard what Sitecore CMO said in in the research. She said, you know, eighty percent of us are looking to get revenue out of our website in some way, shape, or form. You have access to the tools, and I want you to hear from us that, we're here to help you. So, you know, one of the offers we're making is for, you know, you to reach out and, you know, work with your CSM or account team at Coveo, share your goals with us. We'll make recommendations and and work with you on how you can make the most of Coveo. You potentially are using Coveo in a certain way, but, you know, continuously you know, our team is continuously evolved and and and innovated. Much of this is available to you right away. You know, others of it may or may require a little bit of a deployment, but this is the time for us to to work together. I I think it's clear that, simple search doesn't necessarily meet the needs of, you know, the advanced visitor that is trying to get answers as using, you know, these other outside answer engines. It puts more pressure on your site to do more. But if you've already invested in the content and you've had this tool, there's really a a minor lift potentially on either UI design or deploying, you know, some of these capabilities to get much more yield out of your out of your visits across the experience. So building more search based UIs, turning on some more ML models that are not potentially on in your your org or extending on to some of those other experiences. I mean, we you know, Vincent gave the example of with a company. We're about eight hundred people. So in a company about our size, you know, granted we you know, this is our technology, but, you know, we have multiple platforms. Our our core website is and proudly, been on-site core for as long as I've been with the company, which is fourteen years, so probably longer than that. But we have other properties that are not based based on Sitecore. So we're not tied only to one. You know, Coveo is there, and we're in the AI relevance business for you. On the next slide, you could see, again, something that Vincent showed you, but I wanna call out maybe in a different way this time. It's the Coveo Connect community. So that with that Vincent pointed you to is not only an example you're welcome to use, but we invite you to join it if you're not already there. You could stay up to date on what's new. You'll see the invitation for a virtual event we're hosting on both March sixth and March thirteenth, called relevance three sixty to learn about the latest innovations that are coming. You could reach Coveo support. You could find the name of your CSM if you need help with it. And what's new and on the next slide, you'll see Coveo user groups. So for years, we've had a request to, get common groups together. These are virtual, communities that are starting up in a couple of the areas here before. And we invite you to join me. We're adding some explicit, direction here so you know how to join the community itself, but we we invite you to participate. It there's no there's no cost to participate in the events or in the community, but take advantage of what you've already been paying for. We are, you know, you know, profoundly here to help. Hope this is super valuable. And if you find that you're not getting what you need, this is also a place to ask for that. So, the next steps that we're recommending, you know, we invite you to talk with, with us. So I'm happy to speak with with you, do, to spend time with you one on one, Vincent as well. Vincent has a tremendous amount of expertise both on Sitecore and on Coveo, which maybe makes some, kind of a amazing, asset for you. Talk with us. We'll guide you if we if we can help. But more importantly, contact your CSM. We're offering what we're calling a reimagined search strategy, session. So, like, big picture, share your goals, what are the questions you have. We'll discuss opportunities and and work with you on a recommendation or guidance on how to get, get it done. And and that can include all all sorts of questions, but I want you to hear that we're we're really here to help. So with that, maybe, Vince, you wanna take see if there are a couple questions from the audience. And, of course. And looking at the chat right now, don't see any questions. I've got one that I know has come up before, and I'm gonna ask you for it actually. Do you mind? Yeah. How could I, as a customer, know which ML models from Koveo are available to me? Yeah. That's a good question. But first off, when you are going in the administration console, entitled to use will be accessible. The other one will be grayed out. But then, what we discovered is that people are using multiple use cases need different models. So now in the administration console, you'll have a drop down called projects where you can categorize everything. Keep everything clean, which is something I I really like having, like, websites on one end. And then when you start categorizing your stuff, the UI is filtered down to that use case, so you only see website site models. But, basically, every customer has access to, Barca. So the ranking model, DNE, or suggestions and recs. That's the basic. And then after depending on the one, you can go on the on your console to see if you have more or less. And then, ask your CSM is also a very good way to like, if you're not sure if a model is a good fit for your use case because we now have quite a handful of them. They are multiplicating. That's indeed. We've got another question. Or as you use Coveo on our different sites, it's about us. Are there specific metrics that we look to more than others to improve the experience? The related question is, do we tend to focus on metrics to drive improvements between the different sites like docs or coveio dot com? Vince, you wanna take a shot at that and I can add to it? Yep. It's a very good question because they have, different business objectives. So documentation, the goal is really to provide the most accurate technical documentation. So I'd say the less number of queries in a visit, the better because it means that we scope the user, he's satisfied. So the goal here is really click rank, number of of queries per visit, which we wanna keep low, and then click rank that we wanna keep as high as possible. We gotta make sure that we have all the right technical resources, and we'll curate this one as really a scientific slash, computer scientist who's willing to to to go there and get their their problem fixed. Dot com, different objective. We want to engage. So the more the queries per visit, the better, which means we do a better job of interesting you and and and fracking you in the content. At the end, you're gonna start having, conversion tracking on kovio dot com, which is a little bit like in commerce. You want to track if people are registering to webinars or downloading PDFs or these are high valued events that can feed to ML to, make sure positive signals are considered within the journey of the user. So two different objectives. I would say that, yes, if I'm managing covid dot com and docs, I will have two different reports, two different query pipelines. Even if some content is shared, there is a lot of objectives and settings that are different. So that's the, that's my my answer. But, Mike, you have some thoughts? No. No. I think that you answered it perfectly. I don't know that I could add it more, but I would say this use this opportunity. On the marketing side, content gaps is super important. As you think about content you know, Coveo is potentially the last mile in that marketing content supply chain, what are people looking for but potentially not finding? That is gold. If you start to see if you have got gaps, that is an area for you to go and and work on your content. So this may be already in place already. It's nothing net new, but it's super important, especially as go to market models change and, you know, the motions are are changing. And you can you can also understand words that, like, if people start to use new, new wording to describe something, or or new different turn of sentences really to describe, like, semantic search and RG, those are all things that have been buzzwords. So at one point, these new words are coming and flowing on your website and you need to adapt. So knowing them is cool. On docs dot gov dot com, content gaps are mostly like acronyms and weird things that that typos. So you you don't learn as much on docs, dot com. It'll come with the content gap. So very interesting. Very interesting. I think we've got time for one more and more question, Vincent. It it's come from the past, and I wanna, share. How does the the sort of new Coveo work with the new Sitecore? Yeah. It's a very good question. The new Sitecore is different. So your content is not accessible through, native connectors and and installer and this kind of approach you have. So what we're recommending right now is to use site map generation with a very low, time refresh, which means that every five minutes, we're just crawling everything back. So you still have that kind of live index capabilities. It's not live as it was with the on prem version, but then you get so much simplicity, compared to the traditional approach that that that we really like that new approach. So we use site map. Then inside your site map, you can append metadata. So you can really modify that site map generation to append as much metadata as you want, or you can use the, our crawling techniques to to find it. And then for building UI, then the new site core has these more modern, I'd say, React Node. Js kind of front end approach where we match perfectly with Atomic and Headless. So either you can build your UI in preview and pull it as is, or you can go custom with your front end devs, directly in Sitecore. For the personalization platform itself, the important part is just to leave a trace so we can grab it. So in most of the, implementations we've done so far, we're using a cookie for them. So if you're personalized as Mike the businessman or I'm personalized as Vince the musician, then you're gonna have a cookie within your visit that's gonna that that personalization engine will drop, and then we take over after that. And these approaches are simpler than before and also compliant with all the different platforms. So now Psycore is the same as Adobe, as Shopify, as name it, which makes our approach stronger, and and people can actually, comment and help the communities get stronger because now they have some similar points, compared to have, like, really, really different tech between Salesforce and Sitecore. So now we're we're getting in the middle and people are starting to collaborate, which is another cool, side effect of that. Vince, thanks so much for, those answers in the the demo and next in the exploration. I think this has been an amazing, session. Thank you all, for joining us today for your questions, your interest. Coveo is here to help. We want you to make sure that you have the best relevance on all your digital properties. As a reminder, we're gonna be speaking on March sixth at our Relevance three sixty event, so I I really invite you all to come. It's a virtual event. You can register, watch at your convenience. We're gonna have some great speakers, including customer Zoom will be there speaking about how they're using Koeo across all of their their digital experiences. We're using Zoom's product, right now. So, with that, I'll just say thank you again, and, I wish you all the best. Thank you. Bye, Mike. Have a good day.
How Your Sitecore-Powered DX Can Get Even Better
The great digital experiences we all love deliver relevant content at the right time, and at scale. Search is just one part of the equation.
In this session, you'll learn:
- The support your Coveo team can offer to get you more value from your subscription to innovation
- Actionable strategies to maximize your existing Coveo investment and drive new business results in 2025 and beyond
- The role of secure, context-aware AI in creating great experiences and better outcomes, every time.
- Real-world success stories from digital experience leaders who use Sitecore + Coveo innovations for competitive advantage.
- How to take the next steps to adopt more Coveo innovation


Make every experience relevant with Coveo

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