5 Generative AI Risks in CX and EX: Build or Buy
- Avoid potential exposure of your proprietary information through public GenAI engines [Page 6]
- Integrate secure connectors to every critical system where your data lives so GenAI can provide answers [Page 8]
- Ensure secure content retrieval so users only generate answers from content they have access to [Page 9]
- Provide high-quality and relevant generated answers [Page 9]
- Prevent the outdated content risks – especially vital for financial services and healthcare enterprises [Page 12]
- Avoid generating misleading – and factually incorrect – text [Page 14]
- Keep your answers free of ethical and legal ramifications due to inaccuracies [Page 15]
- Provide a “unified” chat and search experience where users get consistent answers across all channels[Page 17]
- Eliminate the burden of costly GenAI building and maintenance [Page 19]
Driving customer growth for 18+ years
