Virtual Event

From Prompt to Performance:
 The Five Steps of Agentic Merchandising

Agentic AI is moving from the storefront into the back office, yet most merchandising teams stall at the same point: they'll let an agent suggest, but not act. Autonomy isn't something you switch on. You earn it. In this masterclass, Coveo's product leaders walk through the five stages from one-off prompts to trusted delegation, with a real demo and a clear framework for what to delegate, and when.


Nov 17, 2026
11:00 am ET

How much of your merchandising team's Monday-morning cleanup would you hand to an agent today?

Merchandising teams already know how much of their time goes to tactical work: copying rules across storefronts, patching one query, adding another boost because the last one stopped working. An agent can take that work on, but only with the right context: your catalog, your rules, and how your best merchandisers make decisions.

What it takes to get agentic merchandising right

What you’ll learn from our experts:

  • Move from asking questions to approving actions, with a person making the final call
  • Spot which repeated requests are ready to become governed skills your whole team can reuse
  • Know what to check (plan, scope, record, reversibility) before delegating more
  • Understand why your team's context, not the model, makes the difference between an average answer and a good one
  • Assess where your team sits today, and what the next stage requires
You'll leave with a practical framework for deciding where to start, what to delegate first, and how to move forward without sacrificing control.

Get informed by AI merchandising experts

Anthony Delage
Group PM, Commerce
Jason Fernandes
Senior Product Manager, Commerce