May 7, 2019 | San Francisco, CA and Quebec City, QC

Relevance Rising: Coveo Impact 2019 Defines Relevance Transformation, and How to Achieve it with AI

Coveo’s Third Annual Community Event Brings 400 Industry Experts, Customers and Partners Together

Coveo, the leader in AI-powered business solutions, today confirmed keynote line-ups for its third annual community event, Coveo Impact, taking place May 22 to 24 in San Francisco.

This year’s theme,“Relevance Rising,” reflects the realities that people expect real-time, individualized content wherever and whenever they interact with companies - on web sites, apps, stores, and intranets - and that the only way to meet those expectations is with artificial intelligence. Becoming relevant in every interaction is now imperative for companies to compete in today’s economy: delivering a million experiences to a million people, moving from personas to persons.

Hundreds of customers, as well as partners, analysts and industry leaders are expected to attend to be inspired by what they can do with artificial intelligence, connect with industry-leading AI, CX and DX experts and enhance their knowledge of how to transform digital experiences with machine learning and artificial intelligence.

Brendan Witcher, Vice President and Principal Analyst of Digital Business Strategy with Forrester Research, will deliver a keynote entitled “Personalization Redefined: How Individualization is the New Bar for Relevance.” Witcher serves digital business strategy professionals and is an expert on consumer behavior and technology trends in the commerce engagement space. He will explore the key pillars supporting the next evolution of personalization and why going beyond segmentation to individualization is required to win the loyalty of today’s digitally savvy consumer.

“This year’s event brings together leaders from nearly every industry to share their stories of how AI-powered relevance has transformed their organization,” said Louis Tetu, Coveo Chairman and CEO. “As more and more organizations realize how revolutionary relevance is in today’s digital economy, as well as the transforming power of AI to tailor digital experiences, it’s exciting to bring our community together to share our challenges, solutions and lessons learned.”

Tetu will deliver the opening keynote: “Relevance Rising: Competing in the AI-Takes-All Economy,” joined onstage by Rosalind Litchfield, Vice President of Product Management at Salesforce, and Peter Cook, Vice President of Digital Transformation, F5 Networks. Tetu will share why an AI-powered relevance transformation strategy is imperative for companies that aspire to grow sales faster, improve customer satisfaction, and make employees more proficient.

Coveo Chief Technology Officer, President and Co-Founder Laurent Simoneau will also deliver a keynote, “Relevance Everywhere: The Coveo Platform Vision,” to share the present and future of Coveo’s AI-powered relevance platform. Dan Cornwell, Director of eCommerce and Digital Experience at Famous Footwear, and Nigel Piper, Executive General Manager of Customer Success at Xero, will join him for the discussion.

A selection of other notable speakers on the agenda include:

  • Ron Runyon, Vice President, Support Services, F5 Networks

  • Jamie Battin, Digital Experience Director, Ellucian

  • Dave Jobling, Senior Program Manager, User Experience, Tableau Software

View the full list at

Coveo Chief Marketing Officer Mark Floisand will host a final panel keynote session on the next generation of customer experience titled, “If Relevance is the Future, What Do You Need to Do Today?” alongside Brad Smith, Founder and President of Vector Business Navigation; Kimberly Ray, Senior Manager of Global Customer Experience, Teradata; among others.

Coveo will also honor three customers and one partner at the event for their unprecedented achievements in delivering relevant user experiences and achieving critical business outcomes. Jennifer MacIntosh, Vice President, Customer Experience at Coveo, will present the awards to three customers and one partner.

To learn more about Coveo Impact 2019 and to register, please visit

About Coveo

Make business personal.

Coveo uses AI and intelligent search technologies to personalize millions of digital experiences for customers, partners, dealers, and employees. Coveo combines unified content, unified interactions and machine learning to deliver relevant information and recommendations across every business interaction, making websites, ecommerce, contact centers, intranets and digital properties and apps effortless, content-rich and effective. Coveo is also embedded in many leading business applications from vendors including Salesforce, Sitecore, ServiceNow, Dynamics and more. Coveo partners with the world’s largest enterprise technology players and has more than 1,500 activations in mid-to-large sized global organizations across multiple industries.

Coveo is a trademark of Coveo Solutions, Inc.

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Rachel Schultz
Director, Communications
418-263-1111 x2625

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