Marketing Campaign Specialist DACH (German-Speaking)

  • London (United Kingdom) / Germany (Remote)
  • Marketing
  • Full-time
  • Hybrid
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Drive Impactful Marketing in the DACH Region

Coveo helps enterprises like SAP, Nespresso, and Thalia deliver personalized AI-powered experiences across Commerce, Service, and Knowledge Management. As a publicly traded company, we are committed to delivering value to our customers and expanding our presence in the DACH region. We are looking for a Marketing Campaign Specialist to drive targeted field marketing initiatives and support our growth in that region.

As our Marketing Campaign Specialist - DACH, you will:

  • Develop and execute field marketing campaigns tailored to the German market, aligning with business objectives across our 2 lines of business: Commerce, and Knowledge.
  • Manage industry events and trade shows to enhance brand awareness and lead generation.
  • Adapt global campaigns for the German audience, ensuring cultural and language relevance.
  • Work closely with sales teams to optimize lead handoff and maximize impact across different lines of business.
  • Leverage digital channels (email, paid media, webinars, social) to engage prospects in Commerce, Service, and Knowledge.
  • Analyze campaign performance and optimize based on KPIs such as MQLs, SQLs, and pipeline impact.

Here’s what will qualify you for the role:

  • Fluent in German and English, with 2+ years of experience in B2B marketing, preferably in SaaS or technology.
  • Proven expertise in field marketing, event management, and campaign execution within the DACH region.
  • Hands-on experience driving multi-channel campaigns to generate leads and grow the pipeline.
  • Familiarity with Salesforce and marketing automation tools (Marketo, HubSpot).

What will make you stand out:

  • Experience managing trade shows and industry events.
  • Background in AI, eCommerce, customer service, or knowledge management technologies.

 

Do we have a fit? Send us your resume, we want to see what you are all about! 

Even if your background does not check every single box above, please consider applying. Experience comes in many forms but passion goes a long way and we appreciate that skillsets are transferable.

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Absolutely! This is a question women and under-represented groups ask themselves more often than the rest of the population. Don't underestimate yourself, we are not looking for someone perfect but for someone who is motivated, capable and who will thrive in this position. Allow us to discover you!

Coveo is a Quebec-based company, pioneer in AI-powered search and recommendations. Coveo uses AI technologies and intelligent search to personalize every digital experience for customers, partners, dealers, and employees. Coveo combines unified content, unified interactions behavioral data and machine learning to deliver relevant information and recommendations across every business interaction, making websites, e-commerce, contact centers and intranets efficient, effortless, content-rich, thus boosting conversion.

If it were easy, someone else would have done it. All of our colleagues at Coveo find the drive to continuously seek new challenges and test roads no one else has ever explored. This ethos has allowed us to become a world leader in an innovative industry and to create a collaborative, diverse and trusting place to work filled with amazingly talented and passionate people. We love a good challenge, and we never say no to an opportunity to learn and develop new cutting-edge skills. Discover our values here

In-person
This role requires you to be in the office full-time, whether it be at our Quebec, Montreal, Weert, or London locations. Our modern infrastructures are designed to enhance cross-team collaboration and promote overall well-being.

Hybrid
Our offices in Quebec City, Montreal, London and Weert are designed to foster collaboration and your well-being. We gather there on our pillar days two times a week to strengthen in-person interactions and encourage creativity, all while providing you with the flexibility of a hybrid environment.

Remote
We hire from all over the world because the diversity of backgrounds fuels our continuous innovation. Our benefits will enable you to work comfortably from home, but you may be required to travel to attend our in-person team-building events.

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