The Rise of Agentic Commerce: Smarter Experiences that Act on Shopper Intent

The rise of agentic commerce is a heresthetical shift from traditional ecommerce to intent-driven experiences powered by AI agents. Agentic clients, services, and merchants reshape discovery, with Coveo’s AI-search and the Intent Box to deliver relevant answers, fewer fixes, and faster growth.

Highlights:

• The three types of agentic commerce: clients, services, merchants
• Why relevance (not just LLMs) is the missing principle in many agentic solutions
• Agentic merchandising skills: catalog enrichment, relevancy judges, SEO booster
• Service agents + Model Context Protocol (MCP) to connect any agent to trusted content and products
• The Intent Box: advisory, intent-aware discovery that blends RAG, semantic understanding, and precise lexical search