Hunter Brady leads global product discovery at ADI Global Distribution, where he has been instrumental in reimagining how customers navigate and find products across a massive catalog. A dynamic digital product owner, Hunter was recognized as ADI’s 2024 Digital Experience Team Member of the Year for solving the company’s #1 customer pain point: onsite search. He oversees search, global navigation, SEO, and product listing strategies, and drives roadmap execution through a data-first, agile lens.

With a background in eCommerce analytics, Hunter’s superpower is combining deep user insight with storytelling to craft frictionless digital journeys. At Relevance 360, Hunter shares how ADI is putting search relevance to work — not just for improved CX, but as a core driver of conversion, satisfaction, and strategic growth.

Peter Curran is the General Manager of Commerce at Coveo. Over the years, he has worked across various eCommerce business models, categories, and company sizes. Peter co-founded and acted as President and Head of Sales for Cirrus10, a Web Content Management and Ecommerce Technology consultancy. Cirrus10 was acquired by Lucidworks in 2019. At Lucidworks he served as GM of Commerce, SVP Go to Market, and CRO. Peter then managed his own strategic consulting firm, implementing and tuning Constructor.io and OpenSearch. With 30 years of experience in enterprise technology, Peter has dedicated the last 15 years to enhancing product discovery across diverse industries, use cases, and platforms.

Alex Mahr serves as the Director, ANZ Region at Coveo. Alex is an innovative and driven leader, characterized by a unique blend of entrepreneurial spirit, global marketing acumen, and extensive experience in the APAC market. He demonstrated exceptional sales achievements, strategic proficiency in navigating emerging technologies such as AI, and a proven track record in leading diverse, cross-cultural teams to success.

Prior to Coveo, Alex has over 10 years of experience in the digital marketing ecosystem, including 10 years at IBM's Watson Customer Engagement business unit and it's spin-off Acoustic. Alex has been recognized as a thought leader in integrating AI & ML into marketing, delivering keynotes at various conferences and serving as former Head of Strategy.

Alex holds a master's degree in Economics and International Marketing Management from the Vienna University of Economics and Business. He speaks fluent English, German and is improving his French. Alex loves to surf, collect vinyl records and spend time with his partner Kerstin in the ocean.