Franco Mezzano is the Global eCommerce & Digital Experience Manager at ABB Robotics, where he is driving the next era of digital commerce for one of the world’s leading automation companies. With over a decade of experience spanning B2B marketplaces, eCommerce strategy, and digital transformation, Franco brings a rare blend of enterprise expertise and customer-centric innovation. At ABB, he is responsible for scaling digital channels globally, optimizing product discovery, and ensuring seamless buyer journeys in complex industrial environments.

Hunter Brady leads global product discovery at ADI Global Distribution, where he has been instrumental in reimagining how customers navigate and find products across a massive catalog. A dynamic digital product owner, Hunter was recognized as ADI’s 2024 Digital Experience Team Member of the Year for solving the company’s #1 customer pain point: onsite search. He oversees search, global navigation, SEO, and product listing strategies, and drives roadmap execution through a data-first, agile lens.

With a background in eCommerce analytics, Hunter’s superpower is combining deep user insight with storytelling to craft frictionless digital journeys. At Relevance 360, Hunter shares how ADI is putting search relevance to work — not just for improved CX, but as a core driver of conversion, satisfaction, and strategic growth.

Peter Curran is Chief Product Officer at Coveo. He leads Product Management, Product Operations, and Product Experience alongside global responsibility for Alliances and Sales Engineering.

He started at Intraspect Software in 2000, working in enterprise collaboration and knowledge management on Verity and Autonomy search platforms, then moved to Vignette to sell and deliver large enterprise web content deployments at the dawn of the commercial web. He co-founded Cirrus10, a search and commerce consultancy, serving as CEO until its acquisition by Lucidworks in 2019. At Lucidworks he held a succession of roles: GM of Commerce, SVP Go-to-Market, and CRO. Between Lucidworks and Coveo, he ran his own strategic consulting practice, implementing and tuning Constructor.io and OpenSearch, and advising S&P 500 brands on product discovery strategy.

Thirty years in enterprise technology. The last fifteen, a singular focus on product discovery—across industries, use cases, and platforms. He now covers all Coveo use cases - workplace, service, self-service, commerce, and web, with a particular focus on the intersection of Commerce and Service: multi-turn, agentic experiences where catalogs, long-form documents, and structured data meet.

Priscila Garcia is Chief Customer Officer at Coveo where she leads the company’s global Customer organization. She is responsible for aligning Account Management, Customer Success, Professional Services, Support, Value Engineering and our Field CTO office, into a unified approach focused on delivering measurable customer impact, accelerating time to value and enabling scalable adoption of AI powered solutions.

With over two decades of experience in enterprise software Priscila brings a unique blend of delivery customer success and commercial leadership. She began her career in services operations and delivery shaping her belief that customers ultimately measure success by value realized and trust built not milestones achieved.

Prior to joining Coveo Priscila held senior leadership roles at PTC where she managed a global book of business exceeding $350m and led new logo acquisition for the SLM International business. At ServiceMax she served as VP of Global Account Management responsible for customer success, retention and expansion. Earlier in her career she held leadership positions at GE Digital and Alfresco building deep expertise in digital transformation global team leadership and value based growth strategies. Priscila is known for her ability to lead complex customer organizations and drive strong alignment across teams to deliver consistent value and long term customer partnerships.

Alex Mahr serves as the Director, ANZ Region at Coveo. Alex is an innovative and driven leader, characterized by a unique blend of entrepreneurial spirit, global marketing acumen, and extensive experience in the APAC market. He demonstrated exceptional sales achievements, strategic proficiency in navigating emerging technologies such as AI, and a proven track record in leading diverse, cross-cultural teams to success.

Prior to Coveo, Alex has over 10 years of experience in the digital marketing ecosystem, including 10 years at IBM's Watson Customer Engagement business unit and it's spin-off Acoustic. Alex has been recognized as a thought leader in integrating AI & ML into marketing, delivering keynotes at various conferences and serving as former Head of Strategy.

Alex holds a master's degree in Economics and International Marketing Management from the Vienna University of Economics and Business. He speaks fluent English, German and is improving his French. Alex loves to surf, collect vinyl records and spend time with his partner Kerstin in the ocean.