Joyce Leung is the Vice President of Services Operations at Illumio, where she leads the company’s 24/7 global operations across technical support, professional services, and technical training. With nearly 11 years at Illumio, Joyce has been central to building scalable processes and technologies that drive customer success and empower employee productivity.

Since stepping into the VP role in 2022, Joyce has overseen the transformation of Illumio’s services organization into a truly customer-centric engine, ensuring clients receive world-class support and seamless engagement. Her leadership reflects a deep commitment to operational excellence, continuous improvement, and enabling teams with the tools and systems to deliver exceptional service experiences.

Alex Dassa is Coveo’s Vice President, Business Value and Global Enablement, having joined Coveo in 2021. In this role, Ms. Dassa oversees both the Strategy & Business Value Advisory practice and Global Enablement function. The Strategy & Business Value Advisory practice works with Coveo’s customers to establish their strategic AI-Experience roadmap, estimate its business impact and demonstrate the business value realized. Ms. Dassa also leads the Global Enablement function, responsible for enabling all Coveo teams, customers and partners in attaining targeted levels of AI expertise. Ms. Dassa has 20 years of experience in establishing business strategies, operational excellence and leading transformational programs. From 2005 to 2014, she served a multitude of industries as a management and strategy consultant with Accenture. As a part of Accenture’s Canada Executive Team, Ms. Dassa led the Business Analyst practice and led Accenture Canada’s strategic planning while leading transformation programs for the global Fortune 500. Following this, Ms. Dassa led two business units simultaneously at Pratt & Whitney (launching and leading their eCommerce business unit while managing the Innovations business unit serving the aftermarket). She then joined AtkinsRéalis (previously, SNC-Lavalin), leading the development of corporate and business unit strategy for its executive team and Board of Directors. Ms. Dassa has a Bachelor of Commerce from McGill University, where she graduated with Distinction.

Mr. Grosshans is Coveo’s Chief Operating Officer. Before his current role, he has been Chief Revenue Officer of Coveo from 2024 to 2025. Mr. Grosshans has more than 30 years of global sales management experience in numerous SaaS verticals, including most recently cloud and applications.

Prior to joining Coveo, Mr. Grosshans acted as Chief Revenue Officer and Senior Vice President, Prisma Cloud at Palo Alto Networks (NASDAQ: PANW), where he led global sales for Palo Alto Networks’ cloud native security solutions. Prior to joining Palo Alto Networks, Mr. Grosshans served in senior executive positions with AWS, Oracle, SAP and Avaya, among others.

Mr. Grosshans joins Coveo with a stellar track record, having successfully led companies to US$1B+ of revenue in four instances, led global sales teams of 600+ across all go-to-market functions, and having held a critical role in a number of corporate development initiatives throughout his tenures, including nearly ten acquisitions.