Control and Variation
Determine the impact of personalizations on your website by randomly allocating visitors into a control and a variant. Or by allocating people into different traffic splits.
Test meaningful hypotheses
Influence and change visitor behaviors by using data and insights to create impactful experiences.
Adopt industry-standard practices
Get the best results in A/B testing by restricting the number of variations within an experience using adequate sample sizes and concentrating on observed trends, not day-to-day fluctuations.
Boost your conversion rates
Boost your conversion rates
Optimize key landing page performance
Use templates to quickly alter the key messages on select pages to improve performance, without requiring help from the IT team.
Make the experience more compelling
Use Personalized Recommendations, Search and Product Badging f so your customers can quickly find the relevant products they’re likely to buy.
CRO, your developers will love
Optimize your revenue by boosting conversion rates and average order values.
Build compelling experiences using our command-line interface, native integration with the node package manager, and server-side capabilities for increased efficiency.
Prove the value of your efforts
Prove the value of your efforts
Validate visitor behavior
Draw on quantitative and qualitative insights to create experiences that influence visitors’ journey across your entire digital presence.
Test targeted segments
Craft experiences to target underperforming customer groups or reach out to specific visitor segments to provide impactful relevance.
Understand customer opinions
Test experiences and use surveys to gather first-hand feedback from your visitors, gaining a deep understanding of their preferences and opinions.