From Catalog to Capability: Is Your Commerce Platform Ready for AI Agents?

AI agents are no longer theoretical—they’re already influencing how commerce happens. Whether built by you, your partners, or your customers, these agents will need clean, structured, machine-readable access to your product catalog and business logic.

This masterclass will show you how to make your platform agent-ready using the Model Context Protocol (MCP)—a proven, scalable framework for exposing product data and actions through secure endpoints.

You’ll walk away with a practical blueprint to future-proof your digital commerce foundation and become an agent-preferred platform.

Key Takeaways:

• Why product data quality is now a competitive differentiator
• What enables secure, controlled agent interaction
• The essential models: product taxonomy, attribute schemas, action definitions
• A phased rollout strategy that minimizes risk while maximizing readiness"