Meet the Composable Experts What Smith's Ascend Extension Can do for you

The video discusses the confusion in the composable landscape, challenges faced by commerce customers, and the concept of composability in digital commerce. It introduces Contentful's capabilities, a success story with Ruggable, and SAP's industry-led CX strategy. The focus then shifts to Smith's Ascend product, emphasizing the transition from the monolith philosophy to composability and its flexible extensions. The solution's capabilities, integration with Contentful and Coveo, and the incremental value it brings to customers are highlighted. The session concludes with a focus on driving business value, incremental improvements, and the commercial aspect of the composable offering.