Ce contenu n’est disponible qu’en anglais.
septembre 2025
Welcome + All In on AI: How Boston Scientific is Reimagining B2B Product Discovery
From Search to Intent: The Future of Profitable Digital Discovery
septembre 2025
Boston Scientific turned ecommerce into a growth engine - boosting revenue, customer satisfaction, and sales efficiency - by making product discovery faster, smarter, and more personalized.
Highlights:
- Boston Scientific’s journey from catalogs to AI-powered intent-driven search
- Real results: higher revenue, fewer service inquiries, and happier reps
- Why most AI initiatives stall—and how commerce leaders break through
Laurent Simoneau
Chef de la direction
Sheerine Reid
Directeur, Marketing de produit, chez Coveo, Coveo
Deirdre Peters
Director of Digital Experience, Boston Scientific
