Browse our tips, tricks, and techniques for improving your ecommerce search relevance – for an improved shopping experience, higher conversions. and overall order value.
Maybe it’s the hype around digital transformation coming to fruition. Maybe it’s the lasting effects of the global pandemic. Regardless, the move toward richer, more contextually relevant digital self-service experiences…
We’ve been saying for some time that it isn’t about the persona – it’s the person. So today we are modifying that mantra a bit to say it’s not just…
As AI becomes more widespread in ecommerce, two topics many are interested in understanding are clustering and classification. In a nutshell, these techniques use machine learning (ML) to group information.…
While the Information Age has certainly opened the floodgates for people to access information like never before, companies are only now shifting their focus to provide more relevant and highly…
It’s arguable that organic traffic is the most valuable marketing channel there is. But there’s a cold war going on between tech giants, with your product data caught in the…
Digital shopping isn’t what it used to be. As people increasingly turn to ecommerce channels, especially as a result of COVID-19, consumer expectations are rising—particularly for search relevance and customer…
What is semantic search? Semantic search refers to a family of information retrieval techniques that focus on query context and relationships between words to elevate search beyond mere keyword matching. …
SAP Commerce (née SAP Hybris) drives some of the world’s biggest ecommerce sites, including Bosch, Sigma Healthcare, and Office Depot. It seamlessly organizes product data and makes catalog management easy.…
The coronavirus pandemic has transformed the way we shop. The dramatic rise in online B2C shopping tends to grab most of the headlines. But, as customer expectations about ecommerce store…
Philosophy provides some big questions, such as “what do words mean?” While finding an answer to those larger quandaries is outside the scope of this article, this is the type…
