Diane Burley is an expert on what it takes to stand out in the digital age. She showcases her expertise when writing about the necessity of AI, NLP, and intelligent search in DX projects. She cut her teeth as a reporter, is a long-time technologist, and knows how to tell a story in a gripping way
Unstructured content. As a writer, I hate that term. I remember the first time I heard reference to it — sitting in a meeting and technical people were talking about…
Consumers voted with their pocketbooks this past year to get back to some semblance of a shopping “normal.” A disrupting 2020 featured soaring online shopping as people shunned stores. This…
A key differentiator of search technology vendors today is the notion of providing unified search. To explain what ‘unified search’ is, we have to first talk about fragmented search. Digital…
We’ve discussed the hype of search relevance; how relevance ranking in search is being impacted by machine learning – and continuous learning. Still, search relevance seems like a tricky topic;…
Enrichment—a word that you can almost feel, like rubbing silk between the fingers—conjures images of incremental luxury, of things getting better bit by bit until they are almost perfect. That’s…
We’ve been saying for some time that it isn’t about the persona – it’s the person. So today we are modifying that mantra a bit to say it’s not just…
As you look to improve your personalization initiatives, it’s important to keep in mind two variables that impact shoppers: Shopper Intent and Search Engine Indexing. One might sound vague—while the…
In 2019, insurance software company HealthEdge surveyed 5,000 people and found that 78% of respondents were satisfied with their health insurance providers – except in one area. Consumers struggled to…
The promise of automatic synonym detection is a key feature request of most search architects. After all, who wants to dig around in query logs trying to figure out all…
It was just a year ago that the Coveo offices (and almost all the world) shut down because of the pandemic. In looking back, I see parallels between how we were caught flat-footed…
