ROI on Personalization for Cold-Start Shoppers
Cold-start shoppers and “head” searches can increase your site traffic and revenue – as long as you treat each of them as jumping off points for personalization. Here’s why you…
About Andrea Polonioli
Andrea is a Product Marketer for our Commerce line of business. Prior to joining Coveo, he was at Tooso, the acquired AI search ecommerce startup. He has a passion for innovation-driven companies and a research background in cognitive science. When he is not working, he is likely to be experimenting new dishes, travelling or hiking.
Low Dwell Times? High Bounce? Your Ecommerce Site’s Search Might Be the Culprit
The key to boosting your SEO is having great product descriptions plus great search on your site. It’s conceptually simple but rarely considered. Here’s how great search site search can…
The Price Is Right: New Scalable Pricing for Ecommerce
A company can’t ever just set and forget pricing. And at Coveo, we treat pricing like we treat our product, meaning that we are constantly researching ways to make it…
The 10 Best Ecommerce Research Papers From 2020
Jumping into the New Year, most of us would like to forget 2020 ever existed. However, then we would have missed some really great research on how to create highly…
Ecommerce Companies Evolving to Compete in the Age of Amazon
If you’re asking yourself which survival strategies retailers need to adopt to compete with and beat digital Goliaths such as Amazon, you may be asking the wrong kind of question,…
How to Check Your Site, So Shoppers Check Out
Online retailers famously say, “If they can’t find it, they can’t buy it.” Today, this motto is even more relevant. With online sales skyrocketing in B2C and B2B, buyers are…
Improve Ecommerce Site Search With Intelligent Query Suggestions
If you’re looking for a way to elevate your customer experience, query suggestions might be the right tool for you. They help your customers refine their queries, and they help…
Advancing AI with human decision-making
How do you make decisions? Even if you are the kind of person that is paralyzed by indecision when faced with too many menu options- we’ve all been there- you…
Natural Language Processing: The Future of Ecommerce, Today
NLP has become a buzzword in eCommerce as well as in many other industries, such as customer service. It is by no means a new field, but there has been…
The Five Fundamentals of Best-in-Class Ecommerce Personalization
Ecommerce personalization has become the north star for customer-centric companies. Why? The reason is simple – personalized digital experiences engender greater emotional engagement by showing customers more of what they…