Relevance 360 Barcelona: A Day of AI, Insights & Experiences

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In-person event in Barcelona

You've Got Coveo. Here's What’s Next to Thrive with AI.

We welcomed industry innovators, and customers to Barcelona for an unforgettable edition of Relevance 360. There were bold ideas, peer-to-peer discussions, and real-world stories of how enterprises are thriving with AI, generative, and agentic experiences.

Highlights included:

Customer Perspectives – Franco Mezzano (ABB Robotics) and Gabriel Otoni (Nestlé SA) joined a candid panel discussion on taking AI from proof of concept to production, and how to make generative and agentic experiences stick.
Coveo Roadmap – Jason Fernandes, Senior Product Manager, showcased what’s next in unified AI-relevance across commerce, service, workplace, and websites.
Roundtables – Small group conversations where peers swapped challenges, strategies, and lessons learned.
Culture & Connection – Guests enjoyed a private tour of the Picasso Museum and closed the day with an immersive Paella Experience.

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Get real-life examples from AI experts

Jeff Harling

Directeur senior du libre-service global

Zoom

Jeff Harling is the Head of Digital Support for Zoom. In this role, he leads the self-service support strategy for Zoom’s support web experience, including chatbot, AI, search engine optimization, content and knowledge management, and the Zoom customer support community and social media. Jeff has spent the past two decades leading the transformation of digital customer support experiences. Prior to this role, he has worked for RingCentral, Zendesk, Avaya, AT&T, and Comcast in similar roles. He is a four-time JD Powers award winner and a member of the Technology Services World Star Award Hall of Fame for service delivery and content/knowledge management. Jeff holds a Masters in Information Management from Regis University and resides in Denver, Colorado.

Outside of work, Jeff enjoys home improvement, kayaking, camping, and road trips to anywhere. Jeff is based out of the Denver, Colorado office with his wife, four kids, three dogs, and Steve the cat.

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Gabriel Otoni

B2B Commerce Product Manager

Nestle SA

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Franco Mezzano

Global eCommerce & Digital Experience Manager

ABB Robotics

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Peter Curran

GM, Commerce

Coveo

Peter Curran est le directeur général de Commerce chez Coveo. Au fil des ans, il a travaillé sur différents modèles d'affaires, catégories et tailles d'entreprises dans le domaine du commerce électronique. Peter a cofondé et agi en tant que président et chef des ventes pour Cirrus10, une société de conseil en gestion de contenu Web et en technologie de commerce électronique. Cirrus10 a été rachetée par Lucidworks en 2019. Chez Lucidworks, il a occupé les fonctions de directeur général du commerce, de vice-président chargé de la commercialisation et de responsable de la recherche et du développement. Peter a ensuite géré sa propre société de conseil stratégique, mettant en œuvre et réglant Constructor.io et OpenSearch. Avec 30 ans d'expérience dans la technologie d'entreprise, Peter a consacré les 15 dernières années à l'amélioration de la découverte de produits dans diverses industries, cas d'utilisation et plates-formes.

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Priscila Garcia

SVP, Global Account Management

Priscila Garcia is SVP of Global Account Management of Coveo. With over two decades of experience in enterprise software, Priscila has a proven track record of driving substantial growth while maintaining exceptional customer satisfaction. Prior to joining Coveo, Priscila worked at PTC overseeing a global book of business of more than $350m as well as leading new logo acquisition for the SLM International business. At ServiceMax, Priscila worked as the VP of Global Account Management at ServiceMax responsible for customer success, retention and expansion teams. Priscila’s earlier roles include leadership positions at GE Digital and Alfresco, where she honed her expertise in sales strategy, digital transformation and cross-cultural team leadership.

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Nick Bowles

Managing Director, EMEA

Coveo

Nick Bowles est le Directeur Général pour la région EMEA chez Coveo. À ce poste, il dirige l'équipe responsable de l'établissement d'une présence réussie dans cette zone clé. Avant de rejoindre Coveo, Nick a occupé pendant 25 ans des postes de direction, allant de startups financées par du capital-risque à des entreprises publiques. Ces organisations en forte croissance couvraient un certain nombre de technologies, y compris la gestion de la relation client (CRM), les services, la gestion du capital humain (HCM), l'engagement des ventes.

En dehors du travail, Nick aime pratiquer des sports et des activités de plein air de toutes sortes. Il vit à Londres avec sa famille."

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