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The Shift Issue - Thrive Magazine

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Thrive MagazineThe Shift Issue

While the rest chase AI hype, smart leaders are building the foundation that makes GenAI actually work. Inside: How Zoom, Boston Scientific, and Vanguard turned search infrastructure into AI advantage.

What you’ll learn

What you’ll learn

  • Trends shaping search and AI strategy
    The rise of agentic AI. Content governance. Unified indexing. Discover the forces driving enterprise transformation and why search-first beats model-first every time.
  • Solutions for today’s challenges
    Breaking down content silos. Integrating disparate systems. Scaling AI pilot programs. Get real-world solutions for the business problems keeping you up at night.
  • What AI search success really looks like
    Case deflection. Cost savings. Incremental revenue gains. See what the world’s leading names call measurable AI success.
Next
Nous constatons le succès dans les sondages réalisés auprès des clients qui attribuent la note « excellente » à leur expérience de magasinage. Nos clients nous le confirment par leur comportement de consommation. En effet, au cours de la dernière année, les ventes de FleetPride.com ont bondi de plus de 400 %.
Darren Taylor, VPP Marketing et numérique, FleetPride
Lire l’étude de cas
“The beauty of agentic AI is that it becomes a steward for you to get any kind of questions that you may have or any questions that might be implied answered much more quickly.”
Jeff Harling, Head of Global Digital CX
“GenAI use is really based on the content we are feeding these models. Content governance is key.”
Laishon Gatson, Sr Technical Product Manager
That was one of our biggest challenges. We launched a great site with a clean UI and strong functionality, but users couldn’t find products. We’d hear things like, “Search for stent and you get 1,200 results,” even though we only offer about 30.
Deirdre Peters, Head of Digital Experience

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