personalization in sitecore

Sitecore xDB is one of the most powerful tools in a marketer’s toolbox. Advanced content personalization, best-in-class audience segmentation – the xDB can do it all. But not everyone is…

A prospect lands on your website after a personalized email, and comes to a page that explains their exact pain points. The pain points segue into a convincing argument of…

Personalization in Sitecore is a daunting project for marketing teams – but one that pays off, with conversion rates that are close to double the average for web sites. Using…