The online customer experience is more important than ever. And, as expectations rise, so do the challenges for organizations of all kinds. That was one of the key messages during…
Product availability, Product pricing. Product information. These are the three keys to being a top-of-mind supplier. This is why manufacturers are spending millions on creating dealer or partner portals. But…
B2B Wholesalers are ramping up investments in digital experiences in response to increased demand for vendor evaluations – as they look to promote buyer efficiency, travel savings, and safety through…
Online shopping’s big moment came in 2020. According to Digital Commerce 360, online sales increased on B2B ecommerce sites by 10 percent, jumping more than $13 billion in the United…
Data is today’s currency, but what good is a currency if it is foreign to the country in which you are living? Or differently put, what good is data without…
Can we talk personally for a moment? For all of retail brands’ talk about personalization on their websites, there’s often a gap between the potential of personalization and what it…
If you’re asking yourself which survival strategies retailers need to adopt to compete with and beat digital Goliaths such as Amazon, you may be asking the wrong kind of question,…
In some previous installments of this exciting series, we described – at length – the super cool concept of product vectors (or “embeddings”), and how they can be used to…
‘Ease of maintenance, sleekness, and modernity.’ That’s the brand promise Formica has made for over a century. And after years of quality service, there is no doubt why Formica Group®…
As a brand, your number one focus is your customer. You want to provide personalized, relevant experiences that drive loyalty and maximize every visit. So it’s frustrating when your plans…
